Resort Island Ad

Posted on October 2nd, 2007 in Customary Drivel, Unsolicited Commentary by Deas

It’s misleading, but it’s marketing genius. Sure, it’s almost an outright lie, but it’s highly effective advertising. I’ m going to give you a wild guess. Which one do you think more accurately represents this island? (Hint: it’s one island in a chain of 6 that technically constitute a single town with a population of around 8,000. In other words, 1/6th that of my very rural island.) Brilliant. After seeing this ad campaign, I’m sort of surprised that the population is so…elderly… Here’s the text of the swimsuit ad and a rough translation.

YUGE - Dramatic Island. フリータイムプラン、時を忘れて思いっきり、楽しみたい。ロマンあふれるゆうゆうアイランド瀬戸内海リゾート弓削島 / 気ままがいいね。

*****

YUGE - Dramatic Island. Free time plan, (you) want to forget time to the best of your ability and enjoy (it all?). The serene Seto Inland Sea Resort, where romance abounds - Yugejima. / Selfishness is good, huh?